
What is goal management?
Goal management is more than just assigning objectives and reviewing employee performance. The true purpose of having management goals is to use and develop your employees' talent, skills and experience while helping your organization meet its overall goals.
The benefits of goal management
In Strategic HR and Talent Management: Predictions for 2012, Bersin & Associates found when an organization's leaders and managers regularly revisit company goals, their organization dramatically outperforms those that create annual cascading-goal programs.
Linking employee performance goals to the organization's overall strategy, not just to managerial success, is also integral to effective goal management. Without strong goal alignment, employees can achieve their individual goals without necessarily contributing to success of the organization as a whole.
Goal management requires a regular continuous dialogue between managers and employees that includes: feedback, coaching and development and a review of priorities. This ongoing dialogue helps ensure individual and organizational performance stay on track, and allows everyone to adjust their goals as needed to keep pace with evolving business and market requirements.
Keys to success
Goal management starts with writing goals that are SMART (specific, measurable, achievable, relevant and time-bound) and aligned to organizational goals. To help you get started, we've collected templates, forms and how-tos that take you step-by-step through the goal-setting process. There are also white papers and webinars that explore how to use goal alignment to drive business results.