Quellen Kundenstudien Fressnapf | Maxi Zoo Use Saba Cloud to Prepare Employees


Fressnapf | Maxi Zoo Use Saba Cloud to Prepare Employees

European pet store brand Fressnapf | Maxi Zoo uses Saba Cloud to educate employees with a goal of being pet owners' first choice for the products they need.

Fressnapf |Maxi Zoo, a prominent European pet store brand, is rapidly expanding its retail footprint. The company currently has 1,400 stores in 11 countries. More than 12,000 employees regularly use the brand's learning platform.

No matter where in Europe the employee is located or what language they speak, Saba Cloud supports Fressnapf |Maxi Zoo in its goal to reach employees with learning opportunities. Staff can choose from online and offline learning activities. From social groups to videos to handouts, Saba Cloud offers a variety of features for Fressnapf |Maxi Zoo to prepare its employees to assist customers.

Through a large-scale customer success initiative called Challenge 2020, the company strives to be the primary marketplace for pets and pet lovers. By creating robust employee training and development programs, the company hopes its employees are seen as a valuable resource when customers have a pet-related issue, problem or a question. In support of this effort, employees can access on-demand, anytime learning using Saba Cloud to learn about pet food, animal training and product suggestions.

As Fressnapf |Maxi Zoo expands rapidly, new employee onboarding will be another area supported by Saba Cloud. When new employees have their first experience with the platform, they will be primed to continue to use the LMS for their job preparation and positive interactions with customers.

"I think we will have the opportunity with the SABA platform to give all our new colleagues as much as they need to go in the job and to be very good prepared for what they will do."
— Fressnapf | Maxi Zoo



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